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The Launch Sequence

Regular price $90.00
Unit price
per
5.0
Rated 5.0 out of 5 stars
1 Review

The Launch Sequence

Regular price $90.00
Unit price
per

Description

Launch with confidence using a proven, expertly crafted 7-email sequence that engages your audience and drives sales—without feeling generic or salesy.

When you’re preparing to launch a new product, the last thing you want is to stare at a blank screen trying to write emails that feel powerful, persuasive, and personal. And while AI can generate “launch emails,” it can’t replicate the strategy, timing, psychology, and pacing that make a launch actually convert.

That’s why The Launch Email Sequence is so effective. This isn’t a set of generic templates. It’s a finely tuned, expert-crafted launch sequence built from years of real-world experience—used in hundreds of launches across online courses, memberships, coaching programs, and digital products.

Every email is designed with intention. The rhythm. The messaging. The emotional arc. The objections you address and when you address them. The moments of connection and urgency. The storytelling. The pivot from value → desire → decision.

This sequence reflects what truly works—because it’s been tested, refined, and optimized through launches that generated thousands of sales. You get the exact framework Gillian has used again and again for her highest-performing campaigns… ready for you to personalize and plug into your next launch.

What’s Included:
  • ✔️ 7-Email Launch Sequence Template
    A structured, strategic launch arc designed to build anticipation, deepen desire, overcome objections, and drive conversions—easy to customize for any offer.

  • ✔️ Detailed Copywriting Guide
    Step-by-step instructions explaining the purpose, tone, and strategy behind each email, so you understand why it works (not just what to write).

  • ✔️ Proven Swipe Copy (Real Examples)
    High-performing emails from successful launches—use them as inspiration or plug them directly into your campaign to speed up your launch prep.

Perfect For:
  • Course creators, coaches, and digital product sellers

  • Entrepreneurs planning a live launch or re-launch

  • Business owners who want emails that stand out—not generic AI scripts

  • Anyone who wants a reliable launch sequence that has been tested across industries

  • Creators who want to boost conversions without writing everything from scratch

Launch With a Sequence That Works, Every Time

Say goodbye to last-minute writing, scattered messaging, and “hope this works” launches.

With The Launch Email Sequence, you get a professional, high-converting, ready-to-use email campaign that removes the stress—and amplifies your results.

 

Product Reviews

5.0
Rated 5.0 out of 5 stars
Based on 1 review
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Rating
Ratings
1 review
  • PD
    Philip D.
    Verified Buyer
    2 weeks ago
    Rated 5 out of 5 stars
    Perfect!

    I have had some pretty good launches in the past with different products, but having an "actual" sequence set up that's proven and effective is something I've been missing. My typical process is writing each day's sales email the day of, and so on for the entire launch. Now, I know I'll have a real proven sequence that I can rinse and repeat without all the continuous manual work each launch! Thanks Gillian and team!

    TS Profile picture for The Startup Shop
    The Startup Shop
    2 weeks ago

    Thank you so much for your kind words, Philip! We're glad you found these helpful!